WENDY'S KICK FOR A MILLION RETURNS

WENDY'S KICK FOR A MILLION RETURNS

TORONTO - Fifty-yard field goals don't get any sweeter than this, as TSN announced details for the return of its fourth annual, international award-winning million-dollar giveaway, Wendy's Kick for a Million.

The big event will air live nationally on TSN and TSN HD on October 3 during the CFL on TSN: Wendy's Friday Night Football halftime show featuring B.C. @ Toronto, as one lucky fan will get the chance to kick a 50-yard field goal for $1 million.

The highly-anticipated promotion returns with a brand-new format, as four randomly selected participants - two from Eastern Canada and two from Western Canada - will now compete in regional quarter-final events in Toronto and Vancouver, with the winning participants moving on to the semifinal in Toronto. The winner of the semifinal event will appear live on TSN on October 3 with the chance to turn a 50-yard field goal into a $1 million payday. Similar to last year, the participants are allowed to practice prior to the event.

"Wendy's Kick for a Million has evolved into a huge, must-see event. It gives every day sports fans a chance to be part of the action and win big," said Phil King, President, TSN. "The success of Wendy's Kick for a Million has led to other innovative and lucrative contests on the network and has become the industry benchmark for all sports fan contests in Canada."

The contest begins July 25 and runs through September 7. Fans are invited to enter online at TSN.ca/Wendys, with bonus entries being awarded for playing the Wendy's Field Goal Challenge game and referring friends. Fans can also watch TSN for Wendy's Kick for a Million commercials containing keywords that can be entered online for additional entries. In addition, fans can play the Instant Win online game for a chance to win a $5 gift card from Wendy's.

Lucrative prizes for this year's Wendy's Kick for a Million final event are bigger and better leading up to the $1 million reward. The prizes are as follows:

20 yards - $25,000 Future Shop gift card
30 yards - Gridiron Edition Nissan Titan
40 yards - $100,000 cash
50 yards - $1,000,000 in a one-time payment